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Penn’s Northeast and Calex ISCS Collaborate in Pioneering Marketing Effort

Chamber News, Community

With one vehicle traversing up and down the East coast and another journeying to California and back, two tractor-trailers will be painted with encouraging words advertising Northeast PA over the span of three years.

The idea was brought forth by Doug Barbacci, owner of Calex ISCS, who pondered the idea of a mobile billboard with his Chief Operating Officer Tom Grimes. At one of Penn’s Northeast marketing meetings, Calex ISCS then presented the concept to the company, and John Augustine, President/CEO of Penn’s Northeast, welcomed the initiative with open arms.

For three years, the trucks will be creatively advertising Northeast PA to businesses and individuals, specifically those contemplating relocation or expansion. The signage emphasizes the benefits of NEPA’s convenient location, detailing its proximity to one-third of the U.S. and one-half of Canada.

Penn’s Northeast (PNE) serves as Northeastern Pennsylvania’s regional economic development agency for site selection consultants, real estate brokers, developers, and businesses looking to expand or locate to our nine-county region that includes Carbon, Columbia, Lackawanna, Luzerne, Monroe, Pike, Schuylkill, Wayne, and Wyoming counties.

Read more about the marketing project: Penn’s Northeast partners with Calex ISCS on national marketing campaign – Times Leader

Article written by: Ashley Kenia, Wyoming County Chamber Summer Intern

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Forkston Girl Scouts Raising Funds for Fun!

Chamber News, Community

Sure, girl scouts sell mouth-watering cookies, wear cute vests, and go camping under starry summer nights. But did you also know they problem-solve, scouring their communities for issues they can tend to? This kind of selfless community service is exactly what the Forkston Girl Scout Troop is all about, and what they are currently up to in Tunkhannock, PA while working towards their Bronze Award.

            In order to obtain the Bronze Award, the Junior girl scouts, ages 9 to 11, must identify areas of improvement within the local community, work together on a project to solve one of the issues, and overall make a positive impact. Before they begin to work towards the award, the girls complete a Journey, earning badges by learning new skills that prepare them for the task of their Bronze Award project.

            After observing the Tunkhannock community for a couple of weeks and brainstorming areas of improvement, Forkston’s Junior Girl Scout Troop settled upon the issue of the Tunkhannock Area Intermediate Center’s playground for their Bronze Award project. The school, grades 3 to 6, has a jungle gym and a gaga pit donated by boy scouts, but no playground equipment like sport balls, jump ropes, or chalk. When the girl scouts noticed this dilemma in their observation of the community, they did a survey with their peers that inquired about their interests in sports and recess activities. Through the survey, they discovered that their classmates desired to throw around footballs, bounce a basketball, or jump rope at recess, among other activities needing equipment. Once receiving this information, the Forkston Girl Scouts knew exactly what they wanted to do for their Bronze Award project: raise funds for a shed at the playground that will house sporting equipment for recess.

            Girl scout Sadie Conrad, a Junior entering fifth grade, expresses her enthusiasm: “I’m really excited about this project because it’s going to be super fun to work on with my troop! I hope it helps make our school a better place by adding things we can all play with at recess. Plus, it’ll be awesome to see everyone happy with the changes!”

            Now, the girls are asking for our help as a community to make their project come to life. So far, the troop held two fundraisers in November 2023—a soup dinner and an overnight camp—to support their ambitious endeavor, but with the hope of completing the project in August/September, more funds are needed to achieve their desired result.

You can Venmo @forkstongirlscouts or call Davina Dunlap at 570-441-3007 to donate. The troop is also welcome to donations of wood for the shed’s platform, shelving, sporting goods, and totes to contain the sporting equipment. The Amazon wish list link below offers a variety of goods the troop is looking for; you can purchase right through the link and the items will be sent to Davina Dunlap.

Amazon.com

            This is a great opportunity to better our community and invest in the activities of our youth!

Article written by: Ashley Kenia, Wyoming County Chamber Summer Intern

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Are You Struggling to Organize Your Customer List in QuickBooks Online?

Chamber News, Member News

Are You Struggling to Organize Your Customer List in QuickBooks Online?

Managing customer information in QuickBooks Online can be challenging, especially if you have multiple locations or service lines. But don’t worry, QuickBooks Online offers powerful features like classes and locations to help you stay organized.

What Are Locations?

Locations in QuickBooks Online are used to track different offices, stores, or rental properties. This feature is particularly useful if you have customers with multiple sites. Remember, you can assign only one location per invoice.

What Are Classes?

Classes are designed to categorize different divisions, service lines, or products within your business. For instance, if you have a customer with both residential and commercial properties and you bill them on a single invoice, you can assign different classes to each line item.

Key Points:

  • Combined Limit: QuickBooks Online allows a combined total of 40 classes and locations.
  • Availability: These features are available only with QuickBooks Online Plus or Advanced memberships.
  • Activation:
    1. Click the gear icon in the upper right corner.
    2. Select ‘Company Settings’ under Settings.
    3. On the Company tab, scroll down to the Categories section.
    4. Click the pencil icon to edit, then turn classes and locations on.
    5. Click ‘Save’.

Once activated, you can create new classes or locations by going to the gear icon, selecting ‘All Lists’ under Lists, and then choosing either the Class or Location list.

If you have any further questions or need a demonstration, feel free to reach out to me at i-balanced.com. Additionally, if you have any specific QuickBooks Online questions or suggestions for other topics, please contact the chamber or email info@i-balanced.com. Your input can help us provide valuable information to our community.

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Susquehanna Kayak & Canoe Rentals Expanding with Third Location

Chamber News, Community

Susquehanna Kayak & Canoe Rentals to Open Third Location

Susquehanna Kayak & Canoe Rentals is expanding to Lackawanna State Park in North Abington Township. They will rent out paddleboards, single and tandem kayaks, pedal boats, canoes, and rowboats (with and without electric motors) for visitors to explore Lake Lackawanna.

Susquehanna Kayak & Canoe Rentals now operates three locations across Northeastern Pennsylvania. Their original shop in Falls opened in 2007, providing boat rentals along the Susquehanna River. In 2019, they opened the boat concession at Frances Slocum State Park in Wyoming, Luzerne County.

With the new location, Lackawanna State Park will be the only place in Lackawanna County to offer kayak rentals.

“For me personally, it’s exciting because we serve three counties: Wyoming, Luzerne, and Lackawanna,” said Art Coolbaugh, owner of Susquehanna Kayak & Canoe Rentals. “It’s also great for people from Clarks Summit and Scranton. They don’t have to drive far to rent a kayak and get out on the water. Lackawanna State Park will be right in their backyard.”

The Lackawanna State Park boat rental opens on May 24, just in time for Memorial Day weekend. Hours will be 11 a.m. to 7 p.m. on weekdays and 9 a.m. to 7 p.m. on weekends. They will remain open until Labor Day.

The rental stand will also sell supplies like bait and firewood. In the future, Coolbaugh hopes to offer bicycle rentals so visitors can discover the park’s popular mountain biking trails.

The Lackawanna State Park boat rental is located near the pool complex. For more information, call 570-540-1587 or visit kayaktheriver.com for details and online booking.


2024 Annual Chamber Paddle

Join us on July 25, 2024, for a serene journey down the Susquehanna River with the Wyoming County Chamber of Commerce. Trusted guide Art Coolbaugh and the Susquehanna Kayak team will lead our annual chamber paddle from The Vosburg Neck State Park to Tunkhannock’s Riverside Park, offering a scenic 4-mile route through the Endless Mountains. Meet us at the Tunkhannock Riverside Park Launch at 4:30 PM to begin our paddle adventure. Afterward, indulge in a sweet treat from the 1961 Ice Cream truck waiting for us at Riverside Park!

Register at https://www.kayaktheriver.com/trips/river-events/

2023 Chamber Kayak Paddle, with special guest paddler WNEP Chelsea Strub.

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Leadership Wyoming Tosses Bags For New Back To School Kicks For Kids!

Chamber News

Leadership Wyoming “tossed it in the hole”, raising over $7,000 at their cornhole tournament for Interfaith Friends’ Back to School shoe program. The day included 30 teams competing for prizes, plus members from the community rallied for BBQ from Control Tech and took their shot at basket raffles and prizes. A winning day for a worthy cause! Thank you to all the businesses and community members that sponsored and supported the 2024 Leadership Wyoming Project.

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Understanding Your Profit and Loss Statement: A Step-by-Step Guide

Chamber News, Uncategorized

Understanding Your Profit and Loss Statement: A Step-by-Step Guide

 

Welcome! This week’s feature will focus on empowering our local business owners with practical financial knowledge. Today, we’re diving into a crucial tool for any business owner: the Profit and Loss Statement (P&L). This financial document, also known as an income statement, provides a clear snapshot of your business’s financial performance over a specific period. Let’s break it down step-by-step to understand how to read it effectively.

 

Step 1: Recognize the Components

A typical P&L statement is divided into several key components:

  • Revenue: This section lists the total income generated from your business activities, including sales of products or services before any expenses are deducted.
  • Cost of Goods Sold (COGS): Direct costs attributable to the production of the goods sold in your company. This includes materials and labor costs directly tied to service delivery or product creation.
  • Gross Profit: Calculated by subtracting COGS from Revenue. This figure tells you how much money is left to cover all other expenses after covering the cost of sales.

 

Step 2: Analyze Operating Expenses

Operating expenses are the costs associated with running your business that are not directly linked to the creation of your product or service. These can include:

  • Salaries and wages: Payments to employees.
  • Rent: Cost of property used for business operations.
  • Utilities: Electricity, water, internet, and other necessary services.
  • Marketing and advertising: Costs to promote your business. Summing these expenses gives you the total operating expenses.

 

Step 3: Calculate Net Operating Income

Subtract the total operating expenses from the gross profit to determine your Net Operating Income (NOI). This number highlights the profitability of your business operations without considering other income sources, taxes, and additional expenses.

 

Step 4: Consider Other Income and Expenses

This section includes revenues and costs not directly tied to regular business operations, such as:

  • Interest income: Money earned from bank deposits.
  • Rental income: If you rent out part of your business space.
  • Interest expense: Cost of borrowed funds. Adding or subtracting these will adjust your NOI to show your earnings before taxes.

 

Step 5: Deduct Taxes to Find Net Income

Finally, subtract any taxes owed from the earnings before taxes to arrive at your Net Income. This is the bottom line that tells you the actual profitability of your business after all expenses and taxes.

 

Step 6: Review and Compare

Now that you have your net income, compare it with previous periods to identify trends, patterns, or areas needing attention. Are your operating expenses creeping up? Is your gross profit margin improving? These insights can help guide your business decisions.

 

Conclusion

Understanding your Profit and Loss Statement is essential for making informed financial decisions and steering your business towards greater profitability. Regular reviews will help you recognize financial trends, manage expenses, and highlight opportunities for growth.

 

I hope this guide has been helpful. If you have questions or need further assistance understanding your P&L statement, consider reaching out to a financial advisor, accountant, bookkeeper, or i-Balanced. Remember, staying informed is key to business success!

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5 Common Bookkeeping Mistakes

Chamber News

iBalbance provides tips on how to avoid

5 Common Bookkeeping Mistakes in small businesses

Hey there, fellow entrepreneurs!
We get it—juggling the financial side of your business can sometimes feel like
trying to ride a unicycle while juggling flaming torches. But fear not! Here
are five common bookkeeping blunders to watch out for, sprinkled with a dash of
humor:

  1. The Personal-Biz Financetastrophy:Picture this: Your business account and your personal account are doing the cha-cha together in a financial mash-up. Not ideal! Keep ’em separated like a strict parent chaperoning a middle school dance. Trust us, it’ll save you from a headache down the line.
  2. The Forgetful Freddie:
    Ever play hide and seek with your expenses? Yeah, your wallet doesn’t find
    it amusing. Keep track of every dollar and cent like a detective hunting
    down clues. Your financial statements will thank you, and you’ll avoid
    those “Where did all my money go?” moments.
  3. The Reconciliation Rumble:
    It’s like the Wild West out there—except instead of cowboys, it’s your
    bank statements and credit card bills having a showdown. Wrangle those
    numbers into submission with regular reconciliations. Yee-haw for
    financial accuracy!
  4. The Paperwork Party Pooper: Who needs paperwork when you’ve got… well, pretty
    much anything else? Turns out, the IRS isn’t a fan of that mindset. Keep
    those receipts and invoices like prized possessions. They’re your golden
    tickets to financial accountability!
  5. The Tax-Time Tangle:
    April 15th looming on the horizon like a storm cloud? Don’t let it rain on
    your parade! Stay ahead of the tax game by staying organized and informed.
    Trust us, the taxman is less scary when you’ve got your ducks (or
    receipts) in a row.


Avoiding these bookkeeping booboos might not make you the star of the next blockbuster, but hey, financial stability is pretty darn cool too. Keep those numbers in check, and your business will be soaring like a superhero in no time!

 

iBalanced is available to answer your bookkeeping questions and help you with business finance services. Contact Toni Zalewski for a consultation today. https://www.i-balanced.com/


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YOU Leadership

Chamber News, Member News, Uncategorized

The Wyoming County Chamber of Commerce proudly sponsors the Youth Opportunities Uncovered (YOU) program.

Twenty four students from Tunkhannock Area School District are participating in this inaugural year of YOU leadership training. These juniors and seniors were identified by Tunkhannock Area School District faculty to be emerging leaders in our County and will take part in this five-session yearlong program.

Susan Elias, school counselor at Tunkhannock Area High School, was inspired by her journey with Leadership Northeast last school year. As part of the Impact Program for Educators, Susan became interested in leadership. Susan noted that though our local students have always been included in applying for junior leadership opportunities through neighboring counties at Leadership Lackawanna and Leadership Northeast, transportation is always an obstacle. After meeting with Gina Suydam, the Chamber’s president, Gina revealed that creating and sustaining a teen leadership program was always a dream of the Chamber’s. Susan and Gina teamed up to write a teen leadership program proposal. Paul Dougherty, superintendent of Tunkhannock Area School District, encourages the partnership between the District and Chamber to benefit our county’s students as future leaders.

Thirty Chamber businesses are lending their financial support to the YOU program. In addition, the success of YOU is based on the cooperation between the Chamber and the Tunkhannock Area School District, as well as the eagerness of business leaders in the County to host sessions and to dedicate their time and talents to facilitate activities with the students.
Our first session was held on September 28th at Patriots Cove, a veteran’s refuge in Noxen, PA. The students learned about their leadership styles and communication preferences in an exercise conducted with Nicolette Morgan of Lackawanna College. Gina Suydam led a discussion on gratitude in leadership. Jeff Swire guided the students through The Cove and discussed his time in military leadership. Susan Elias told the students of her leadership journey, and finally, Jessica Cronauer, Executive Director of Leadership Northeast, presented an exercise in servant leadership.
The remaining four YOU leadership sessions are spread across the school year. They will culminate in April when the junior leaders and the Chamber’s core leadership team meet, connect, and set up a mentorship network. The Chamber is excited to empower our next generation of community leaders to make their IMPACT.

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Chamber Sponsorship 101

Advertising, Chamber News, Tips, Tricks and Advice

Let’s get this straight… An article in a chamber of commerce-published magazine about why it’s a good idea to sponsor chamber events?

Predictable, if not preachy?

Only, this is a guest article written by a small business owner whose entire marketing budget – 100% – is dedicated to chamber memberships and sponsorships.

So, let’s get to it…

Why Sponsor Chamber Events? 
To Support the Chamber, Of Course.
A lot of pre-pandemic chamber sponsorship spending was of the “good community citizen” variety – an understanding that chambers do an important service in the community, and that service needs to be financed. 
 
That purpose hasn’t changed at all, but the way businesses spend money sure has. 
 
Chambers everywhere have seen the frequency of big, sustaining checks fall, replaced with a need for more, albeit smaller, supporters. 
 
This is a trend that chambers are grappling with every day, and if sponsoring your chamber because you believe in its mission, and the team, is your reason for doing so, you deserve all the credit in the world.
 
Why Sponsor Chamber Events? 
Two Words: 
(Targeted  Marketing)
 
But, many businesses don’t think that way. So, why sponsor chamber events? Because nowhere on the planet will you find a better targeted marketing opportunity.
 
Yes, social media offers tremendous targeting tools, as do some other forms of advertising (if they happen to have the right audience for you).
 
But, week-in and week-out, chambers put the audience you need in a room for you, where you can talk to them directly, as opposed to simply sticking ads (they don’t want to see) in their faces.
 
On top of that, they have their bigger audience segmented for you… Events about marketing are going to draw people with that interest. Energy forums will capture that audience. Young professionals newsletters can put in front of your future hires.
 
Doing Sponsorship Right
But there’s a caveat… You have to do it right.
Sponsoring an event isn’t handing the chamber a check and just accepting their thank you from the podium. No, it’s an important part of your marketing strategy, and requires a process.
 
Which means:
1. When you scribble the check, let the chamber team know what you hope to get out of the investment;
 
2. As a sponsor, you are partly responsible for the event taking place, so put your team in the room and, while networking, call attention to your sponsorship by thanking people for attending;
 
3. Most chambers will give sponsors a list of attendees – get that list and use it… You have an easy hook for following up with people: they attended the event YOU sponsored!
 
Where else can you do laser-targeted marketing, AND help the organization fulfill its mission?
 
Here’s your opportunity.
 
Craig Turner spent eight years with the regional chamber of commerce in Western New York before starting his own business. Momentum – The Business Growth Agency consults with chambers of commerce, and their members, throughout North America.
 
– By Craig W. Turner, 
Momentum – The Business Growth Agency
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Tunkhannock Students & Employers
Embrace School-to-Work Program

Chamber News, Community

Tunkhannock Students & Employers Embrace School-to-Work Program

To address the shortage of workers that is affecting almost every sector, Wyoming County businesses have been looking to Tunkhannock Area High School to supply them with employees. Students enrolled in technology and trades-based curricula are enhancing their skills at ever faster rates, and many are already finding employment during and after school hours. These include coursework as diverse as engineering, cyber security, automotive technology, culinary arts, carpentry and construction, workplace financial management, and early childhood education.

The TAHS School-to-Work Program suffered during the pandemic largely due its intrinsic hands-on components. But it has more than bounced back in the past two years as students and parents reassess the benefits of trades-based education as it relates to an ever-evolving economy and industrial landscape. There are currently 72 students enrolled in the welding program alone. An impressive 20 percent of this year’s seniors have turned to cooperative education as a pathway to employment.

The curriculum is a combination of state-approved programs from the Pennsylvania Department of Education and a variety of supplemental programming. There is strong emphasis on employability skills, which include teamwork, interview skills, and writing resumes and cover letters.

“Pretty much everybody has a job or is close to getting one,” Greg Ellsworth, director of Career and Technology Education (CTE) for the school district, said of senior enrolled in the program. The 600-hour School-to-Work course requires 120 hours of daily classroom work, with 40 seniors currently enrolled. “If they complete that, they take the NOCTI test at the end.”

The nationally-rated NOCTI exams are tailored to the individual CTE programs. In addition to the aforementioned, they include small engines and power equipment, building construction, business technology, computer programming and coding, information technology, graphic design and print media, engineering technology and architecture, machining and metal fabrication, and wood technology.

Many students, Ellsworth noted, take classes in more than one course of study to fine tune skills for a specific job or career path. If they opt to further their education after TAHS, many of the CTE courses can be converted to college credits, giving them a head start toward a degree. Five participants are currently employed by the school as paid interns – four of them working together on the District’s tech support system and one as a custodian. Others have found work outside the school.

Tunkhannock senior Collin Matosky-Bradbury is in his second year of the CTE business program with additional coursework in computer technologies. He and a fellow classmate Michael Volker have been working at Milnes Engineering after school helping to digitize handwritten records that go back several decades.

“It’s nice to have these kids in an office environment,” Ellsworth remarked. “And they are making a big difference too.”

“It’s a fun job,” said Collin. “And we’re going to scan all of their maps and hyperlink them.” He credits TAHS instructor Rob Kuschke for giving him a solid understanding of Microsoft Office. “Just having that class has prepared me for the job.”

Tony Ostir, another TAHS senior, has been applying his education in automotive technologies as an employee at Northstar Stone where he works on a wide variety of equipment and vehicles. Tony will continue his education in electronic diagnostics and related studies beginning in June at the Universal Technical Institute in Exton. He plans to take back-to-back certification programs that will include specific instruction on Ford vehicles.

Collin will attend Penn State to pursue an accounting degree with the intent of securing a future as an accountant or financial manager. “This is a new generation,” he stated. “Newer minds are good minds, and we have much to offer.”

Both young men credit the School-to-Work Program and their teachers for helping them identify and follow their interests. “If a kid really likes a certain subject, they are going to want to work in that field,” Tony maintained. “And they’re eager to learn more.”

Third-year students in the Early Childhood Education program are also finding gainful employment outside the school, working at local day care centers. Like their counterparts in automotive, welding, carpentry, and construction whose coursework is largely hands-on, they work directly with children involved in the Tiger Tots program at TAHS.

Instructor Lori Bishop explained that her students are getting all of the individual credentials mandated for certification as a Child Development Associate, including CPR, first aid, and food safety. And they can all be completed right at the school. “It’s all about getting the certification earlier,” Bishop related. “They’ll be ready to get a job when they leave here.”

On the flip-side of career-specific courses are Employability Skills, handled at TAHS by Andrew Ulitchney, who was brought on board as an instructor when students returned to their classrooms as the pandemic eased. “This would include soft skills, which are personality traits and behaviors that will help candidates get hired and succeed at their work,” Ulitchney explained. “They relate directly to how well you can work with and interact with others.” Lessons also include resume and interviewing skills, communication skills and financial management. And Ulitchney conducts monthly meetings at a student’s place of employment with the student and the employer.

Ellsworth and all of the CTE instructors are pleasantly surprised by the growth in participation among students in the School-to-Work Program, at least double what it was prior to the pandemic and equally involving girls and boys. The Tunkhannock Area School District is gaining a reputation for turning out work-ready students, and Ellsworth fields calls daily from local business owners looking to fill entry-level positions. “Increasing CTE programming and student participation is a great trend for our students and community,” Ellsworth stated.

To learn more about the program, including dual enrollment, which allows a student to earn college credits while they are still in high school, interested readers can log on to tasd.net and click on Curriculum and Instruction under the District Information tab. Ellsworth can be reached at Greg.Ellsworth@tasd.net or by phone at 570-836-3111.

– Written by Rick Hiduk


Automotive Technology teacher Kyle Snover (right) provided the knowledge for Tunkhannock senior Tony Ostir to get a job at Northstar Stone as a vehicle mechanic.

Tunkhannock senior Collin Matosky-Bradbury (right) got his Microsoft Office training from instructor Rob Kuschke and is using it for a job at Milnes Engineering

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